Campaign: “The Color Run powered by Dero”

Type: Event sponsorship

Duration: July, August 2015, June 2016

Locations:

– Cluj-Napoca
– Constanta

Client: Unilever

Job position: Regional Manager @ g7

Cora Lupas - The Color Run

The event takes place annually in the biggest cities of Romania. The agency’s role was to set up the sponsor corner and manage logistics. Furthermore, the project also involved placing promotional materials and providing a team of promoters and supervisors well-trained.

I was involved in this project in 2015, Cluj-Napoca and Constanta, and 2016 Cluj-Napoca. I have coordinated the recruitment and training process and supervised the implementation. Contracting various service providers and negotiating costs were my responsibilities as well. As for each project that I managed, I anticipated and handled various problematic situations. Likewise, quantitative and qualitative reporting were also my tasks.