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Coca-Cola merchandising

Campaign: Coca-Cola merchandising IKA

Type: merchandising

Duration: July-December 2011


– Cluj
– Maramures
– Bihor
– Satu-Mare
– Bistrita-Nasaud
– Salaj
– Sibiu
– Alba

Location type: Supermarket, Hypermarket, Cash&Carry

Client: Coca-Cola

Job position:
Merchandising Supervisor @ g7

My first interaction with merchandising activities happened in July 2011. I was offered a position of merchandising supervisor for Coca-Cola. That was also my first professional challenge as I had no previous experience in this field.

Responsible for a team of 20 merchandisers, my main task was to norm activity according to sell-in and allocate human resources. Besides recruitment & training, I supervised in store activity daily, managed crisis situations and provided feedback. Monthly, I evaluated the results, identified problems and submitted improvements. Also, maintaining  the relationship with client representatives was an important part of my job.

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